At Coach this season I left the hair as natural as possible and really played up the individual personalities of the girls. A lot of the shows this season want to keep the girls’ personalities – they don’t want armies. So, I started with clean hair, washing the girls’ hair the night before with Redken’s Frizz Dismiss Sulfate-Free Shampoo and Conditioner to get rid of any frizziness or wildness, and then let the hair dry naturally to get that great texture. I created a part that’s just off-center so it feels very not-thought-about, and then applied a bit of move ability 05 with my fingers to take any frizz away. There’s this sort of coolness about natural hair, and we’ll probably see a lot of it this season because it feels very modern.”
Guido, Redken Global Styling Director

Frizz Dismiss Sulfate-Free Shampoo
Frizz Dismiss Conditioner
Move Ability 05 Light Weight Defining Cream-Paste
Create the Look:
- Start with clean hair by washing with Frizz Dismiss Sulfate-Free Shampoo and Conditioner
- Allow hair to dry naturally and then create a slightly off-center part
- Using fingers, apply move ability 05 light weight defining cream-paste to the hair near the part to add smoothness and natural shine.
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